TrailblazerBF’s raison d’etre

Our raison d’etre


Trailblazer Business Futures, TrailblazerBF, exists to help people and organisations to ‘navigate’ the journey towards sustainability; by liberating the creativity that will enable integrated continual improvement.

Our mission is predicated on two tenets

  • that our future is resource constrained
  • that humans are creative and enterprising

These two tenets will ensure that as we transition into our resource constrained future, some organisations will disappear and be replaced, and others, with exceptional strategic leadership and management, can survive and grow.

The task is simple, if not easy to accomplish, and again can by reduced to two key questions

  • Is our business model relevant to such a future?
  • Does our leadership and management, enable the liberation of the creativity required to continually reduce the resource intensity of the goods and services we produce, consume and dispose of.

This will be the most massive effort of  ‘quality improvement’ the world has seen and we want to enter into a dialogue with those who see themselves as possible stakeholders and potential partners.

Join us here by commenting on posts, following us on Twitter at or emailing



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