It is now widely acknowledged that global resources are increasingly constrained, most recently on the 16th March by the US, where the president signed the National Resource Preparedness Order
As resources become more constrained, we, as societies, organisations and individuals will decide what is the ‘essential value’ that gives us a satisfactory ‘Quality of Life’, within the affordable resources available to us. Spending on ‘non-essential value’ will of necessity fall; although in the real world it will not completely disappear as incomes will always be unequal. (luxury car sales to China for example)
We can see at http://trailblazerbusinessfutures.wordpress.com/the-one-planet-equation/ that Resource Intensity decides the Consumption (Value) creatable for a given consuming population. Past circumstances that allowed a disproportional level of consumption in the West for given availability of resources no longer apply.
In the limit, most available resources will be used creating ‘essential value’ and we can thus define Resource Intensity as ‘the resource use per person per unit of ‘essential value’ created’.
Although there will always be transient niche markets; in this One Planet World, only organisations that create ‘essential value’ can hope to survive and grow over time.
What we can say is, tomorrow’s successful, sustainable organisations will help maintain the Essential Value Created on Energy Invested by
- Satisfying emotional and spiritual need rather than gratuitous wants – self-actualisation
- Satisfying the essential needs in the lower orders of Maslow’s Pyramid
- Employing people rather than energy
- Creating or using renewable energy and other resources
- Minimising water use or creating the technologies that do
- Creating/deploying climate stabilising and mitigation technologies
- Being increasingly local
- Providing a service rather than a product
- Practising life-cycle stewardship of their resources
- Managing value rather than cost
- Being able to operate at continually reducing resource intensity